Event & Experience Producer · Austin, TX

Creating Meaningful Experiences

Helping organizations create thoughtful conferences, hospitality experiences, community events, and experiential gatherings that bring people together.

About

Lisa Tran, Event & Experience Producer based in Austin, TX

Hi, I'm Lisa.

I'm an Austin-based Event & Experience Producer who collaborates with organizations, hospitality brands, founders, and growing teams to create experiences that bring people together.

Over the past decade, I've helped produce conferences, experiential activations, corporate meetings, hospitality experiences, community events, and celebrations—bringing together thoughtful planning, calm execution, and genuine hospitality.

What energizes me most isn't simply producing events—it's supporting growing organizations to solve problems, strengthen guest and member experiences, and create spaces where people feel welcomed, connected, and inspired.

Whether leading a national conference, embedding with a hospitality brand, or helping a founder bring an idea to life, I bring curiosity, thoughtful collaboration, and an owner's mindset to every project.

Ways We Can Work Together

Collaborations that fit your needs.

Whether you're producing a conference, growing a hospitality brand, launching a new initiative, or creating an experience that brings people together, I work alongside your team in the way you need most—sometimes leading a project from planning through execution, and other times becoming an extension of your team to strengthen operations, hospitality, guest experiences, and growth.

Conferences & Live Experiences

From multi-day conferences and trade shows to corporate meetings and leadership summits, I lead complex events from planning through execution—bringing together logistics, production, vendors, stakeholders, and countless moving pieces to create seamless experiences.

Retreats, Offsites & Destination Experiences

From corporate retreats and team offsites to destination gatherings and incentive experiences, I bring together thoughtful programming, hospitality, venues, vendors, activities, transportation, and logistics to create experiences that feel connected to both the people and the place.

Hospitality & Guest Experience

I work alongside hospitality brands, venues, and experience-driven organizations as an extension of their team—strengthening guest experiences, cultivating relationships, growing private events, supporting venue collaborations, guest experience, hospitality programming, retreats, and destination experiences.

Community & Experiential

Whether building member communities, producing experiential activations, or designing community gatherings, I create experiences that foster connection, strengthen relationships, and leave people feeling welcomed, connected, and inspired.

Founder & Growth Partnerships

Some of my favorite work happens inside growing organizations where curiosity is encouraged, ideas evolve quickly, and there's an opportunity to improve systems, launch new initiatives, and help bring a vision to life. I enjoy collaborating closely with founders and small teams—solving problems, strengthening experiences, and building thoughtfully as the organization grows.

Selected Experience

A Decade of Thoughtful Work

Over the past decade, I've collaborated with nonprofits, startups, hospitality brands, agencies, and conference teams to create experiences that bring people together. While every project has been different, the work has consistently centered around thoughtful execution, genuine hospitality, and meaningful human connection.

Conferences & Live Events

Helping organizations bring complex conferences, trade shows, and multi-day events to life.

Trade show floor at the US Composting Council national conference

US Composting Council / Green Fern Events

National zero-waste conference and trade show

  • Exceeded exhibitor sales goals by 125%, generating more than $500K in trade show revenue.
  • Managed exhibitor communications from onboarding through move-out.
  • Coordinated sustainable trade show operations in a fast-paced environment.
Lisa welcoming attendees at the CSHP conference registration desk

California Society of Health-System Pharmacists

Conference trade show, built from the ground up

  • Sold out the exhibit hall while expanding it to accommodate rapid growth.
  • Generated record sponsor and exhibitor revenue.
  • Built lasting exhibitor relationships through thoughtful service.

Solis | Corporate Sales Kickoff

Multi-day corporate conference production

  • Supported run-of-show execution.
  • Coordinated guest experience and event flow.
  • Styled key event environments.

Water Education Foundation

Conference, gala, and event production

  • Produced the Foundation's 25th Anniversary Gala and International Groundwater Conference, managing event planning and execution from venue selection and registration through onsite logistics.
  • Coordinated room blocks, catering, AV, transportation, speaker logistics, sponsors, exhibitors, vendors, and event communications.
  • Generated the highest amount of sponsorships and contributions in the history of the Foundation through relationships with supporters and partners.

Retreats, Offsites & Destination Experiences

Designing thoughtful, destination-driven experiences that bring teams and people together.

Corporate Offsite — Sonoma, California

60-person | 3-day team retreat | Planning Exercise

Designed a three-day corporate offsite experience from an initial client brief, including:

  • Run of event development
  • Budget modeling and cost analysis
  • Hotel and meeting-space considerations
  • Transportation sourcing
  • Dining and team activity research
  • Vendor pricing and negotiations
  • Guest experience and program flow
  • Budget tradeoffs and recommendations

Hospitality & Guest Experience

Creating experiences that make people feel genuinely welcomed.

Base

Hospitality relationships, community programming, and member experience

  • Built relationships with Austin restaurants, venues, and hospitality collaborators.
  • Design and produce curated member experiences throughout the city.
  • Developed new engagement initiatives, including City Host Office Hours and the concept for Base Open Table.

Amala Sanctuary

Event and wellness venue marketing, tours, and planning

  • Led thoughtful, guest-centered venue tours.
  • Managed marketing and social media.
  • Supported weddings, open houses, and special events through Imperfectly Planned.

Springdale Station

Historic wedding and event venue tours and client experience

  • Led guest-centered venue tours.
  • Delivered exceptional client service throughout the sales process.
  • Helped significantly increase booking conversions through personalized venue experiences.

Community & Experiential Experiences

Designing experiences that strengthen relationships, create memorable brand experiences, and bring people together.

Branded experiential activation with custom decor and hospitality touches

Dim Sum Darling

Experiential Director

  • Design trade show booths, tasting events, and experiential activations.
  • Translate the brand into memorable in-person experiences.
Lisa on-site at a brand activation during SXSW in Austin
A storytelling event bringing people together for an intimate outdoor reading

SXSW Brand Activation

End-to-end production for a film premiere activation

  • Led end-to-end event production for a film premiere brand activation during SXSW, coordinating vendors, logistics, staffing, and onsite execution.
  • Sourced and managed vendors and coordinated the many moving pieces required to produce the activation on a compressed timeline.
  • Delivered a polished guest experience while managing the logistics and changing needs of an event during one of Austin's busiest event seasons.

LYFE with Nikki

Community growth and member engagement

  • Supported community growth through intentional member engagement.
  • Built relationships and fostered authentic connection through thoughtful conversations.

Founder & Growth Partnerships

Supporting growing organizations with curiosity, collaboration, and an owner's mindset.

Some of my favorite work happens inside growing organizations where curiosity is encouraged, ideas evolve quickly, and there's an opportunity to improve systems, strengthen experiences, and build something meaningful together.

Rather than staying within one lane, I enjoy wearing many hats—whether that's creating a new initiative, solving an operational challenge, improving a guest experience, or helping bring a founder's vision to life.

Organizations I've Supported

BaseLYFE with NikkiOur DayCreative Ventures

Creative Ventures

Creative projects that continue to shape how I think about growth, hospitality, and meaningful experiences.

An editorial tablescape with wildflowers and warm natural light

Imperfectly Planned

Boutique event planning and design studio

  • Focused on thoughtful weddings, gatherings, and celebrations.
  • Events feel personal, intentional, and beautifully executed.
A softly styled flatlay with a journal, coffee, and dried florals

In Full Color

Ongoing creative project

  • Explores curiosity, connection, creativity, and living a meaningful life.
  • Built through intentional experiences and storytelling.
Lisa in conversation with a client at a sunlit café table

The Elevated Esthetician

Personal growth and transformation practice

  • Centers on helping individuals flourish through intentional experiences, education, somatic practices, and holistic well-being.
  • Facials are one expression of that work—not the destination.

My Approach

How I work

01

Thoughtful Collaboration

The best experiences are built together. I enjoy collaborating with teams to solve problems, explore ideas, and bring a shared vision to life.

02

Calm Execution

Behind every successful event are hundreds of moving pieces. I believe calm leadership creates space for teams, clients, and guests to enjoy the experience with confidence.

03

Meaningful Experiences

People rarely remember every detail—they remember how an experience made them feel. My goal is to create environments where people feel welcomed, connected, and inspired.

Contact

Let's Create Something Meaningful Together

Whether you're planning a conference, developing a hospitality experience, building community, or simply looking for a thoughtful collaborator, I'd love to connect and learn more about what you're creating.